The Brand Professor
Being dyslexic means I’ve always seen the world a bit differently—think of it as my secret superpower.
While others were trying to color inside the lines,
I was busy
creating my own lines.
From Struggling with Simplicity to Mastering Complexity
Growing up with dyslexia, even the simplest things felt like climbing Everest. Tying shoelaces? A Herculean task. But fast forward to today, and oh, how the tables have turned! What used to feel impossible is now just second nature.
And funny enough, one of the most challenging things for most people today—personal branding—is the very thing that comes easy to me. And I am proud of it!!
My Story. My Own.
My journey started with a childhood surrounded by the hustle and energy of my father's entrepreneurial spirit.
He was high on life and business, and that vibe rubbed off on me in a big way. Watching him navigate the world of business, I picked up on the importance of communication early on. It wasn’t easy, but the struggle to get my words across taught me that clear, effective communication is the backbone of success.
After school and an engineering degree, I dove headfirstinto the business world by managing a hotel
in one of India’s gems.
This wasn’t just about running a hotel; it was my first taste of real-world business problems.
After a while, I felt a pull to take on new challenges, which led me to London in 2020.
Here’s where it gets interesting. I planned to pursue an MBA in Digital Marketing at the University of East London, ready to blend technical know-how with cutting-edge strategies. When they said the digital marketing space was oversaturated, I didn’t back down. I don’t do well with giving up, so I doubled down on my focus and embraced the challenge.
Armed with this, I started agency work in 2022. By 2023, I had the confidence to launch my own venture—BLushush.
This wasn’t just about starting a business; it was my path to financial independence and professional fulfillment. Personal branding, once a complicated puzzle, became second nature to me.
And that’s
how I became
The Brand Professor.
Every brand
has a story
My job is
to make it a bestseller.